Kantar: Deliveroo On Your Doorstep

The objective was to work with Deliveroo from the storyboard stage of their creative development to help guide and shape the creative direction for the campaign.

With used a quantitive approach and analysed research from hundreds of participants to shape into creative recommendations to improve the quality and effectiveness of the campaign as it was developed in real time.

We tested two separate versions of the advert, one for groceries and one for restaurants.

We did multiple rounds of creative testing and worked closely with the client and their agency partners.